We can help you to rise above your competitors, quite literally.
In today’s saturated media landscape, brands need to stand out and that’s where hot air balloons come in, offering an eye-catching and unforgettable platform for promotional work and filming.
Hot air balloon advertising and filming are smart and cost-effective ways for businesses to create curiosity and excitement. In turn, this encourages engagement with their brand and/or project.
At Balloon Aloft, we offer hot air balloon hire at all five of our spectacular flight locations – Hunter Valley, Mudgee, Camden Valley, Byron Bay, and Burketown. From beautiful coastlines to valley vineyards, the scenery is perfect for any event. It works well for films, TV shows, music videos, commercials, or photo shoots.
Keep reading to discover how a hot air balloon could take your project to new heights!
Types of Hot Air Balloon Hire for Events
We offer two main types of custom hot air balloon rides for aerial advertising campaigns and film projects.
Free-Flight
Free-flight hot air ballooning is perfect for capturing uninterrupted aerial shots. For PR professionals, it’s an opportunity to feature your product or company in a setting that commands attention. It also creates a memorable moment for marketing purposes.
For filmmakers, this type of flight allows for immersive storytelling and a chance to shoot dramatic, sweeping visuals.
Tethered Flights
Tethered balloons provide an excellent option for events, festivals, or promotions where you want consistent visibility without moving from the location. Marketing-wise, a tethered balloon serves as a high-impact advertisement that captures attention and engages audiences.
For filming, tethered hot air balloon flights still capture the charm and excitement of free-flight ballooning. They’re ideal for getting close-up shots of the balloon and the surrounding scene atmosphere.
Hot Air Balloon Filming Opportunities
A hot air balloon is a unique opportunity for filmmakers and brands to get breathtaking visuals that feel both immersive and cinematic.
Recording a hot air balloon in flight will result in dramatic and unforgettable imagery. The balloon, carrying talent onboard, can soar above vineyards, rolling hills, and picturesque countryside.
Filmmakers can capture both the balloon and its surroundings in their full glory, with drones often used to film striking b-rolls of the balloon as it drifts through the sky.
The smooth, floating ride that hot air balloons provide is another major advantage. Unlike helicopters or planes, which can produce turbulence or vibrations, hot air balloons drift gently through the air, allowing onboard talent to appear relaxed and natural.
This level of control ensures consistent, professional results for projects where the hot air balloon itself becomes the star of the shot.
Hot Air Balloon Marketing Opportunities
Using hot air balloons to amplify your brand is a unique way to make unforgettable experiences that capture the imagination of consumers and boost brand visibility.
Imagine a floating billboard with your company logo! Hot air balloon sponsorship is a unique and unforgettable way to grab attention for your brand. By customising an entire balloon with your logo, vibrant colours, and clear messaging, you create a huge, eye-catching spectacle that demands attention.
Hot air balloons naturally attract attention from both onlookers and the media. People are inclined to take photos and videos of the balloon, creating organic content that spreads across social media, extending your reach far beyond the immediate audience. Balloon Aloft will fly your balloon across our multiple flight locations weekly to ensure that your brand is getting the exposure it deserves.
During the 7-8 year lifespan of your balloon, you will be able to use it for advertising or product launches at multiple functions, festivals, and corporate events. This consistency across different settings ensures that your audience becomes increasingly familiar with your brand.
This unique form of outdoor advertising not only ensures visibility but also creates buzz, standing out in a crowded marketplace and making a lasting impression.
Make Balloon Aloft Your Next Promotional Partner
If you’re ready to take your brand to new heights, Balloon Aloft offers outstanding hot air balloon promotion and filming possibilities.
We have over 40 years of hot air ballooning experience working with marketing and entertainment industries to create bespoke, live opportunities and pre-recorded content. Some of the programs we have provided hot air balloon footage for so far include Keeping Up with the Kardashians, The Bachelor, Sunrise, The Today Show, Cosmopolitan Bride, Farmer Wants a Wife, and MTV Roadies.
Whether you’re engaging your audience with a branded balloon at an event or creating cinematic aerial shots, our expert team will help ensure your project stands out.
We can assist and advise on the hire of balloons for both free-flight and tethered work, as well as offer assistance and consultation on planning and feasibility.
If you want to hire a hot air balloon for an upcoming event or project, choose Balloon Aloft for unmatched expertise, exceptional service, and stunning results. To discuss your requirements, call us on (02) 4990 9242 or email [email protected].